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When is the best time to sell your property?

When is the best time to sell your property?

Given the various different factors at play across the Western Seaboard's property market, there really is no ideal time to sell, however, there are many different elements that might push you to sell at certain times of the year. Are you expecting a new baby, a new job position in a different area or going through a divorce? Unfortunately, we can't control everything that happens in life, but we can certainly make informed decisions before putting a house on the market.

As the season's change, weather patterns and temperatures affect our behaviors and in turn, affect the real estate market. In fact, each of us is directly and indirectly impacted by the different weather elements that occur every day throughout the year; in other words, we are influenced by the personal feelings that the seasons bring to us. This is why it is important to understand the different psychological behaviors that reappear each year.

Selling your home in Summer: Many homeowners work hard to get their home and garden in the best condition for the summer holidays. A clean, attractive property with a warm summer feel will appeal to families and other visitors, as well as to potential buyers. Summer is a very popular season for most people; the sun, warmer temperatures and more bring a lot of joy to people, according to many scientific studies on the emotional impact of different types of weather. So set the stage and help potential buyers imagine their future holiday seasons with friends and family in the home where you yourself have created great memories.

Selling your home in Spring: Spring is a fantastic time to put your property on the market. This change of season offers the perfect time to do some deep cleaning and decluttering to get your home in great shape for potential buyers. People are happy and relaxed when the temperatures start to rise and like to think about their future dream home. This is a great time to color your property with spring colors to amplify that feeling of joy and beauty around you.

Selling your home in Autumn: In the Cape, autumn offers beautiful gardens and moderate weather that help people get out and about and attend viewings. The great opportunity of this time of year is that there are many potential buyers and few properties to compete with on the market. This can improve your chances of selling your property quickly at the best possible price. Prepare your property in a way that shows how comfortable it will be for everyone for the next season, which turns out to be much cooler!

Selling your home in Winter: There is a false perception that it is not a good decision to put your property up for sale during the winter months, however, there are no real statistics out there to support this idea. Today, the advent of the internet and new property listing notifications alerts allows any potential buyer to dream about their future home, regardless of the weather outside. People no longer need to go to the effort of physically seeing each home, allowing any property on the market to remain attractive. And as we all know, when you find something you like in the right neighborhood at the right price, the cold winter weather doesn't matter.

Over the years, we have found that the Parklands area's market attractiveness in terms of the best conditions for sellers to achieve top prices doesn't necessarily get impacted by the seasons as much as conventional wisdom might have one believe. Although it may be true that there are more buyers looking in warmer months, there are also generally far more properties on the market that any given seller would need to compete against. In winter, there are perhaps fewer purchasers in the market, however, the purchasers that are active during colder months tend to be quite serious and are not just "tyre kickers". Furthermore, there are fewer properties on the market to compete within colder months, making for a solid argument that autumn and winter are the best times to sell. Indeed, we have experienced some of our biggest months on record between May and July!

If you're looking for further advice, more insight into the market or potentially looking to sell, click here and one of our area specialists will be in touch with you.


11 May 2021
Author Greeff Christies International Real Estate
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